{"product_id":"pretty-paid-persistent-digital-beauty-business-guide","title":"Pretty, Paid \u0026 Persistent — Digital Beauty Business Guide","description":"\u003ch3\u003e\u003cspan\u003eThe Beauty Business Blueprint\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003ePretty, Paid \u0026amp; Persistent\u003c\/b\u003e\u003c\/span\u003e\u003cspan\u003e is a 42-page digital beauty business guide created to help beauty professionals build a stronger, more recognisable business beyond the service itself.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom finding your niche and developing your branding to bookings, pricing, social media, content, marketing and client experience, the guide explores the different parts of a beauty business that influence how clients discover you, choose to book and experience your brand.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRather than giving you a formula to copy, the guide focuses on business principles that can be adapted to suit your own brand, services, clients and goals.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eWHAT’S INSIDE\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFinding your niche\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBranding\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAppointment booking\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePricing your services\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSocial media\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eContent creation\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGrowing your audience, engagement \u0026amp; insights\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMarketing \u0026amp; promotions\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBrand ambassadors, influencers \u0026amp; collaborations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eClient communication, customer service \u0026amp; client experience\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eAcross \u003c\/span\u003e\u003cspan\u003e\u003ci\u003e10 chapters\u003c\/i\u003e\u003c\/span\u003e\u003cspan\u003e, the guide takes you through the different stages of building and presenting a beauty business — from how your business is positioned and discovered to how clients book and the experience they receive once they become a client.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eTHE APPROACH\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003ci\u003ePretty, Paid \u0026amp; Persistent\u003c\/i\u003e\u003c\/span\u003e\u003cspan\u003e is centred around building a beauty business with intention rather than relying on your treatment skills alone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe guide looks at the wider decisions that shape a business: how you position yourself, how your branding communicates what you offer, how clients book, how you price, how you show up online, the content and marketing you use to attract clients and the experience you provide once they book.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe aim isn’t to promise overnight growth, a particular income or a fully booked diary. Instead, it gives you principles you can apply and adapt as your business develops, helping you make more informed decisions about how you position, present, market and run your beauty business.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAlthough lash examples appear throughout the guide, the business principles are designed to apply across service-based beauty businesses including \u003ci\u003elashes, brows, nails, hair, skin and make-up\u003c\/i\u003e.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003ePRODUCT DETAILS\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFormat\u003c\/b\u003e: Digital PDF\u003cbr\u003e\u003cb\u003eLength\u003c\/b\u003e: 42 pages\u003cbr\u003e\u003cb\u003eAccess\u003c\/b\u003e: Instant Digital Access\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePlease note\u003c\/b\u003e: This is a digital product. No physical item will be shipped.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003ePlease ensure you enter the correct email address when purchasing, as your digital copy will be sent directly to the email address provided at checkout.\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Blinking Pretty UK","offers":[{"title":"Default Title","offer_id":58820686840139,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1011\/9643\/1691\/files\/43390559-31EC-42A3-AFA3-5B1DAFAC0552_8fe0c04f-8a87-472d-b7c3-0b5e5805528d.png?v=1791906239","url":"https:\/\/blinkingprettyuk.com\/products\/pretty-paid-persistent-digital-beauty-business-guide","provider":"Blinking Pretty UK","version":"1.0","type":"link"}